Durr is a watch designed to draw attention to that slippery disconnect between time as it passes and how we perceive it passing. Instead of hands or numbers, it’s just a solid, colorful disk. Every five minutes, it vibrates. Think of it as a metronome for your day-to-day life.
The watch was designed by Theo Tveterås and Lars Marcus Vedeler, a Norwegian duo who work together as Skrekkøgle. The idea came from an observation one of them had about how fast it seemed like their days were going by when they were especially busy in their studio.
They hacked together a quick and dirty prototype for a buzzing wrist piece, strapped it to their arms, and headed out for some beers. Immediately, the effect was noticeable. “We were surprised and excited about how tangible time suddenly seemed,” Tveterås says.